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Search Engine Optimization

Search Engine Optimization

Learn techniques on how to optimize your site in the top search engines.



The lifeblood of any website/ecommerce business is traffic, and every webmaster knows the best type of traffic is natural, organic search engine traffic. There are two very important reasons for this: (1) it is extremely targeted, and (2) It is FREE! The hard part is getting top ranking for your sites keywords... or is it? The purpose of this article is to provide a few simple, effective, and most important, search engine friendly strategies to help boost your websites' ranking and ultimately your traffic.

Published: Monday 7th April 2008   Views: 239   Comments: 0     Author: Stacey Wilson


Selecting keywords to drive website traffic to your site is a very crucial point in search engine optimisation. Many people believe selecting keywords with the most searches will get them the desired ranks and traffic they wish to have.
Published: Saturday 30th June 2007   Views: 100   Comments: 0     Author: Melissa Philp


Many people who have websites are not totally up to date with what is considered to be search engine spamming. Having worked on search engine optimisation for a few clients, I have come across websites that are using spam techniques to help elevate search engine rankings. When I confronted clients about this, they honestly did not know they were using a form of spam nor did they realise the consequences if detected by the search engines.
Published: Monday 7th April 2008   Views: 38   Comments: 0     Author: Stacey Wilson


As a search engine optimization copywriter, I’ve seen my share of keywords. When working with me, clients choose their own keywords (or have someone else choose them) and then send me the list to include in their copy. I must admit, sometimes I’m just amazed at the selections I receive.

Published: Saturday 30th June 2007   Views: 92   Comments: 0     Author: Melissa Philp


Traffic -- And lots of it! It is the dream of every netrepreneur. After all, without steady stream of visitors -- or should I say “potential customers” to your web site, how will you earn your e-fortune?
Published: Saturday 30th June 2007   Views: 84   Comments: 0     Author: Melissa Philp

Google Secrets        Rating 0

How many years did you register your domain name for?
If it was only one then Google could hold that against you.
Published: Saturday 30th June 2007   Views: 118   Comments: 0     Author: Ayden Atkinson


In search engine optimisation, it is a crucial element to select the right keywords when optimising a website. The obvious reason being, if you have keywords with no search volume, you will not receive any traffic.
Published: Saturday 30th June 2007   Views: 67   Comments: 0     Author: Melissa Philp


When you begin the task of acquiring quality and relevant backlinks to your website there are many factors that can increase or decrease your search engine rankings. This article outlines the difference between good and bad backlinks.
Published: Saturday 30th June 2007   Views: 66   Comments: 0     Author: Melissa Philp


In today’s digital world, we are becoming increasingly dependent on the internet for the fulfillment of our needs. Whether we are planning a holiday or buying a plasma television, we increasingly rush to the internet to gather product information and shopping discounts.
Published: Saturday 30th June 2007   Views: 61   Comments: 0     Author: Brian Yoe


Advertising on pay per click search engines can be a great way to boost sales and revenue, provided you know what you are doing.

Published: Saturday 30th June 2007   Views: 79   Comments: 0     Author: Brian Yoe

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